The personally identifiable information we collect through this Site may include your name, address, zip code, phone number, email address, and other identifying information, and may also include information about vehicles you own or lease (“Personally Identifiable Information” or “PII”). We collect PII in a number of different ways and from a number of different sources. We collect PII you provide us through the Site or when using certain aspects of the Services. We may also collect PII from auto manufacturers, or our authorized vendors, as well as information we obtain from third-party databases (collectively, our “Partners”).
We use your PII to provide the information you request about our products or services, to respond to your inquiries, and to customize information and advertising that we believe may be of interest to you. We may also use your PII to provide you with marketing materials, as well as other information we believe may be relevant to you. If you that you do not wish to receive any such communications from us, you may unsubscribe by emailing us at Contact Us or, in the case of email communications, by using the builtin “unsubscribe” feature.
Your PII may be shared with our affiliates and Partners, and may also be disclosed to third parties who work with us, our affiliates, or Partners. Auto manufacturers, for example, may use that information to contact you. We may also work with third parties that provide certain functions or services on our behalfs, such as marketing or communications. We require our third party service providers to contractually commit to protecting your PII in accordance with both industry standards and applicable law. While we have implemented policies and procedures to protect PII, we cannot control and are not responsible for, the manner in which our Partners or other third parties use that PII.
We may also use your PII by combining it with non-personal information and aggregating it with information collected from others. We use this aggregated data in a number of ways, such as to improve the quality and value of our Services and to analyze and understand how our Services are used. In addition, we may provide aggregated data to our Partners so that they may understand how people use our Services or their own.
If you have any questions or concerns regarding your privacy when using this Site or Services, please contact us at [email protected]. We will make every effort to respond promptly and address your concerns.